After knowing Fridtha for nearly twenty years, and working directly with her at two Architecture firms, I can say she has a great work ethic, and is the sort of personality that everyone likes. She enjoys being creative and it shows when she works more hours than expected and thrives on impressing people.

She has the ability to take a few words from a single conversation or a small sketch on a paper napkin and then create a interactive digital world that makes you want to live inside your computer screen.